The word Eureka means, “I found it.” Greek physicist Archimedes (c. 287-212 B.C.) allegedly exclaimed “Eureka!” when he discovered the theory of water displacement. According to company legend, when Fred Wardell founded the company, he felt that the term “Eureka” symbolized a company that would create innovative products that would have an impact on the world.
Fred Wardell was right. Today, the Eureka brand continues to be recognized as one of the top vacuum cleaners in the world. Eureka products are for sale throughout North America and in 44 other nations. It’s a brand that will remain strong into the future.
Although the company is now known as Electrolux Home Products North America, consumers will continue to see and hear about Eureka floor care products as the Eureka brand is part of the largest, and the only, global manufacturer of floor care appliances.
Today, the company concentrates exclusively on manufacturing and distributing more than 130 different models of vacuum cleaners and other home and commercial cleaning products. The company has four brands: Eureka, Electrolux, Sanitaire and Beam.
As a full-line company, Eureka offers uprights, including those with attachments; canisters, hand-held vacuums, home built-in systems, stick vacuums, battery-powered vacuum cleaners, wet-dry vacs, steam cleaners and home cleaning systems. Eureka also manufactures and offers original and replacement parts, including bags, belts, and filters for the models it manufactures.